Calculate the real ROI of your acquisition.
See how your current lead generation performs, and how better conversion can impact your customer acquisition cost, revenue and ROI.
Enter your current acquisition metrics. The calculator updates instantly.
Your current acquisition
Adjust the values. The calculator updates instantly.
Calculated from total leads
Of contacted leads that become customers
Live results
Your acquisition in numbers.
Monthly acquisition budget
€20,000
Contacted leads
700
Number of appointments
350
Cost per appointment
€57.14
Number of customers
450
CAC on contacted leads
€63
CAC on received leads
€44
Revenue generated
€135,000
ROAS
6.75x
For every €1 invested in acquisition, your campaign generates 6.75x in revenue.
Acquisition ROI
+575%
Your acquisition generates €5.75 of incremental revenue above acquisition spend for every €1 invested.
Simplified acquisition ROI, does not include other operational costs unless you enter a margin.
Salesnative performance simulator
What if your leads converted better?
Simulate the financial impact of improving your conversion performance with Salesnative.
Relative improvement. If your conversion rate is 20%, +35% means 27%, not 55%.
60.75%
+158
€33
Current performance
Salesnative scenario
+35%Potential additional revenue
+€47,250
Customer acquisition cost
-26%
Profitability & break-even (optional)
Turn revenue into real profit.
Enter a gross margin per customer to unlock profit-based ROI and break-even CAC.
Better conversion changes the economics of acquisition.
With the same €20,000 acquisition budget, improving conversion by 35% could generate approximately 158 additional customers and €47,250 in additional revenue.
This is why Salesnative optimizes acquisition around conversion and revenue, not simply lead volume.
We don't just optimize CPL. We optimize the economics of acquisition.
Lower CAC. Better conversion. More customers. More revenue.
Give us your current benchmark. We'll challenge it.
Optional, get your results
Receive your ROI analysis.
Enter your details and we'll send you a summary of your acquisition performance and Salesnative opportunity.
Want to challenge these numbers?
Share your current acquisition benchmark with Salesnative and let us identify where better lead generation, qualification and conversion funnels could improve your performance.
This calculator provides an illustrative financial simulation only. Performance varies according to market, offer, pricing, lead source, sales process, contact strategy, call-center performance and operational conditions. Figures shown do not represent guaranteed Salesnative results.
Data → Performance → Revenue