Customer Acquisition & Lead Generation Performance

One trusted partner to deploy the most
effective lead generation & AI solutions.

Salesnative gives advertisers access to a carefully selected ecosystem of high-performing lead generation partners, acquisition technologies and AI-powered conversion solutions. We don't simply add another source of leads to your acquisition mix. We challenge your existing performance, identify the right acquisition and conversion funnels, and deploy solutions designed to generate more customers from every lead.

Better leads. Smarter funnels. Higher conversion. More revenue.

Advertisers • BPOs • Lead Generators • Performance Agencies • Publishers

Lead GeneratorsPerformance AgenciesPublishersAdTechAdvertisersBPOsCall CentersBrands
Salesnative

Backed by 18 years of experience in lead generation, gained alongside some of the finest references in the European sector, Salesnative today relies on a carefully selected network of the best European Lead Gen and AdTech companies. This ecosystem enables us to offer advertisers, BPOs and contact centers the acquisition solutions best suited to their objectives, combining cutting-edge technologies, AI, high-performing acquisition sources and optimized conversion funnels. Thanks to the complementary strengths of our partners, we can deploy significant volumes while prioritizing quality and performance, with a single objective: improve conversion, reduce acquisition cost and generate more customers and revenue.

Meta, Google Ads, Instagram, Snapchat, TikTok, YouTube Shorts

Make the offer tangible

We don't just generate leads.
We challenge your current performance.

Most advertisers already generate leads.

The real question is: can those leads convert better?

Salesnative benchmarks every new campaign against the client's existing acquisition performance.

We analyze the entire journey:

01MEDIA02LANDING PAGE03LEAD04QUALIFICATION05CONTACT06CONVERSATION07SALE08REVENUE

We then activate the partners, technologies and conversion methods most likely to improve performance at each stage.

The objective

Generate more revenue from the same acquisition effort.

Performance benchmarks

Targets we aim to beat.

Indicative performance benchmarks and campaign objectives based on campaign type and operating conditions, not unconditional guarantees.

+35%

Conversion uplift target

Our objective is to significantly outperform existing acquisition sources, with selected campaigns targeting up to 35% improvement in conversion performance versus the client's existing benchmark.

~25%

Sales conversion benchmark · Telco & Energy

On optimized Telco and Energy campaigns, selected acquisition and qualification models can target sales conversion rates around 25%, depending on the offer, call-center performance, contact strategy and campaign conditions.

Up to 40%

Sales conversion potential · Home Services & Healthcare

High-intent Home Services and Healthcare campaigns can achieve significantly higher conversion potential when media targeting, qualification and sales follow-up are fully aligned.

Performance figures are indicative benchmarks and objectives based on selected campaigns and operating conditions. Actual results depend on the market, offer, pricing, sales process, contact strategy, call-center performance and acquisition environment. These figures are not guaranteed results.

ROI, translate performance into money

What would +35% conversion mean for your business?

Current acquisition

Leads1,000
CPL€20
Media investment€20,000
Sales conversion15%
Customers150
Average customer value€300

€45,000 generated revenue

With a +35% relative conversion uplift

Conversion rate15% → 20.25%
Leads1,000
Customers~203
Revenue at €300/customer€60,900

Difference

+€15,900 potential revenue

From the same number of leads.

The objective isn't necessarily to buy more leads. It's to make every lead worth more.

Illustrative scenario, not a guaranteed return.

ROI calculator

Calculate your performance opportunity.

Adjust the inputs to see what a conversion uplift could mean for your business. Illustrative simulation, not a guarantee.

1000
€20
15%
€300

Simulated uplift

Current performance

Current acquisition spend€20,000
Current customers150
Current revenue€45,000
Current cost per sale€133

Scenario +35%

Additional customers+53
Additional revenue+€15,750
New effective cost per sale€99

Potential ROI improvement

+35%

from €45,000

Faster conversion

Leads designed to convert faster.

Salesnative does not evaluate lead quality only by CPL. The quality of an acquisition source should also be measured through:

01Contactability
02Lead freshness
03Consumer intent
04Qualification
05Speed-to-contact
06Appointment rate
07Sales conversion
08Cost per sale
09Revenue per lead

Through real-time delivery, smarter qualification, optimized funnels, data validation and AI-powered technologies available through our partner ecosystem, Salesnative aims to reduce friction between initial consumer intent and the final sales conversation.

Right prospect.

Right moment.

Right conversation.

Salesnative performance commitment

Our commitment: challenge your benchmark.

We do not position Salesnative as another lead supplier. We position Salesnative as a challenger to the advertiser's current acquisition ecosystem.

Before launching, we agree on the benchmark that matters to your business. Depending on the campaign, this can include:

CPLContact rateQualified contact rateAppointment rateConversion rateCost per saleRevenue per lead

The methodology

01

Benchmark

We understand your current acquisition economics and identify the performance level we need to challenge.

02

Test

We launch a controlled pilot under comparable commercial and operational conditions.

03

Measure

We evaluate real downstream performance, not simply lead volume.

04

Optimize

We use conversion feedback to improve targeting, qualification, funnels and partner allocation.

05

Scale

Only the acquisition models that demonstrate competitive performance are scaled.

Give us your current benchmark. We'll challenge it.

Our ambition is simple: by the end of the agreed testing period, Salesnative aims to establish its campaigns among your Top 3 acquisition sources on the performance indicators that matter most to your business.

If we cannot demonstrate meaningful competitive potential, there is no reason for you to scale us.

This statement communicates confidence, not a contractual guarantee unless explicitly agreed.

Fair commercial conditions

Performance should be easy to test.

We believe a new acquisition partner should earn the right to scale. That's why Salesnative can structure initial pilots around your current market conditions and existing acquisition benchmarks, wherever commercially viable.

01Current market conditions.
02Clear KPIs.
03Controlled test.
04Measurable results.

Our objective is not to force advertisers to immediately change their economics. The first objective is to demonstrate incremental value. Once performance is proven, the relationship can scale.

Why Salesnative can outperform

Six reasons we can beat your current acquisition.

01

Nearly two decades of experience

Deep expertise in digital acquisition, lead generation and international business development.

02

Partner selection

We are technology-agnostic. We select the acquisition partner and methodology according to the campaign rather than forcing every advertiser into the same solution.

03

Best-in-class funnels

Acquisition does not stop at the ad. Landing pages, qualification flows, forms, SMS verification, call qualification and AI journeys can all influence final conversion.

04

Conversion feedback

Sales data goes back into acquisition decisions. Campaigns should be optimized around customers generated, not simply leads delivered.

05

Multi-partner approach

Never depend on a single acquisition engine. Different partners can be tested and benchmarked against each other to identify the strongest source for each campaign.

06

Commercial alignment

We understand what happens after the lead. Salesnative connects media performance with BPO, call-center and advertiser conversion data.

Between media and revenue

TRAFFIC
ACQUISITION
SMART FUNNEL
QUALIFICATION
LEAD
CONTACT
SALE
REVENUE

We optimize for the sale. Not just the lead.

Salesnative operates around the entire chain, not only around the lead.

A trusted commercial and acquisition hub

18+

Years in performance marketing

2

Complementary business units

Multi

European & US markets covered

1

Trusted point of contact

10+

Performance acquisition partner experts

45

Leading advertisers and BPOs in Europe

50,000+

Leads generated every month

Top 3

Within 3 months in the partner benchmark

Primary CTA

Ready to challenge your current acquisition?

Share your current volumes, CPL and conversion benchmark. We'll identify where Salesnative can create incremental performance.

Secondary activity, Sales Outsourcing

Are you a lead generator?
Let us accelerate your sales.

Salesnative also acts as an outsourced business development team for selected lead generators, publishers and performance agencies looking to access advertisers, BPOs and new international markets.

More than leads.

More customers.

More revenue.